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BLACK FRIDAY’S BEST LAID PLANS

November 23rd, 2007
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An example of Black Friday’s oftentimes futile and crazed shopping frenzy is exemplified in today’s New York Times:

“Donna Lhopitault, 38, stood in line at the Toys R Us in Times Square for four hours this morning to secure a deeply discounted Nintendo Wii video game system for $250 — more than half the price she has seen it online.”

Let me add the following: If someone is determined to brave the cold, brave the crowds, risk injury and death and endless confusion (and all that other exciting stuff), at least make the risk worthwhile. First check-out what’s on-line before racing to get in-line to the lure of a pied-piper‘s cleverly played tune.

Finally, for a seasoned New Yorker, the absurdity of being anywhere near Times Square in the dead of night on Black Friday could only be surpassed by being there on New Year’s Eve.

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